Friday, October 16, 2015

Boston Consulting Group- Video Games

After doing my research, i have determined that PC is the dog, Nintendo is the question mark, Microsoft as the cash cow and Sony as the star.

Sony is coming out with a virtual reality headset called the Morpheus VR. "Virtual reality is coming to video gaming early next year, and Sony has led the way at E3 with demos and trailers for many of its Morpheus VR headset games." http://www.informationweek.com/it-life/e3-8-hot-video-game-trends/d/d-id/1320899?image_number=2. This is big news because Sony is already one of the biggest names in the industry right now and if they can pull off virtual gaming and be the first to succeed this could bring in a lot of money for them. 

Microsoft is also coming out with a virtual headset called the HoloLens. This seems like a really cool idea because unlike altering your whole world like the Morpheus VR does, this headset displays 3D images in your actual environment. Which means you see your world as well as the altered world you're creating.

Nintendo is in the question mark zone because they are trying to make a come back with a mobile Mario game. Seems like a good move for them to get with the trends of mobile device games while keeping there original content. "Nintendo seems to have woken up from the dead. As part of its plan to get into mobile gaming, it seems to have finally started innovating after a fallow period."http://www.informationweek.com/it-life/e3-8-hot-video-game-trends/d/d-id/1320899?image_number=6

PC is definitely the dog. PC games are like a dying breed of games only selective people deal with. Aside from World of Warcraft i dont think PC is making big news.  

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